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Technical SEO is the foundation that underpins every successful website, ensuring that search engines can easily find, crawl, and index your content, which is crucial for visibility in search results. But it’s more than just making your site pretty; it means being speedy, mobile-friendly, and well-structured. Think of it as the behind-the-scenes magic that allows…

As a website owner, you know that technical SEO is crucial for improving your search engine visibility and driving organic traffic. However, with so many factors at play, it can be overwhelming to know where to start. By leveraging tools like Google Search Console and ensuring your technical foundation is robust, you can enhance your…

I recently had the opportunity to sit in on a call with an SEO agency as they pitched their services to a potential client. The agency did a solid job of highlighting the importance of website optimization and presented a clear plan for improvement. However, when they got to the Lighthouse slide, showcasing a score…